BOOKS

Meet the Baby Beer, the irresistibly smooth, golden shot made with Licor 43 Original, topped with a velvety layer of cream to look just like a mini pint of beer… But don’t be fooled – it tastes like a vanilla and caramel creamy dream – not craft ale.  

This Fresher’s Week (20th â€“ 25th September), bars in Sheffield, including the The Cavendish, Edge Bar, West Street Live and the University Arms, are giving away ONE THOUSAND free shots to students, to celebrate their move to the city!

Called Spain’s best-kept secret and made with a hush-hush blend of 43 ingredients, Licor 43 Original (31% abv, 70cl) is a golden liqueur known for its unique blend of natural ingredients, including vanilla, Mediterranean citrus and spices.   

Four shot glasses filled with Licor 43, topped with a layer of cream, set in front of a bottle of Licor 43, against a dark background.

Stocked by over 5,000 pubs and bars in the UK, Licor43 is making its way into the heart of cocktail loving Brits. Globally, there are approximately 47 million total TikTok views of content tagging #Licor43, including the Baby Beer shot trend – and there have been 2 million views on Instagram for Baby Beers, showing drinkers enjoying them in the wild or making them at home. 

And how do you make them? It’s easy! Simply add Irish Cream to the top of a shot of Licor 43 Original – over a spoon or poured on the side of the glass to get a beer-like foam top – and you’ve got the most Instagrammable, sippable and teeny tiny party starter shot of the season.  

Why everyone’s obsessed: 
– Looks like a tiny pint of beer, but tastes like the sweetest treat  
– Inspired by Spanish tradition, but now one of the hottest shots with Brits. 
– Mini drinks are booming, from the ‘tini to dinky daquiris and beyond 
– The perfect crowd-pleaser for parties, pre-drinks and celebrations 

Look out for the free Baby Beers in your local or have a go at making one in your new student digs – don’t forget to hashtag #BabyBeerShot and tag @Licor43global when you share on socials. 

Licor 43 Original is available in selected Asda stores nationwide or on Amazon, currently at ÂŁ19.98. 

A woman in a red dress holds a shot glass filled with a golden liquid topped with cream, resembling a mini pint of beer, as she prepares to take a sip in a lively bar setting.

Leave a Reply

Discover more from RMC Media

Subscribe now to keep reading and get access to the full archive.

Continue reading